Posts Tagged ‘White Falcon’

Webster-Designed Gretsch White Falcon Turns 60

Thursday, January 8th, 2015

Gretsch Remembers Jimmie Webster, the Musician, Inventor, and Traveling Ambassador for Gretsch Guitars who, among many other important contributions, designed the Gretsch White Falcon.

Jimmie Webster

The Early Days.

Jimmie Webster was born on August 11, 1908 in Van Wert, Ohio into a very musical family. Both parents played as well as taught piano and his sister, Virginia, became a well-respected jazz pianist. Keeping the family tradition alive, Webster excelled at piano but also had a passion for the guitar.

In the 1930s Webster was a professional musician in the New York City area and married L’Ana Hyams, one of the first women jazz bandleaders. Webster was also an in-demand professional piano tuner, ran a small music store, and began doing a little consulting work for the Gretsch Company.

During World War II Webster served as a musician in the U.S. Air Corps in Iceland. After the war, Webster moved to Long Island, N.Y. where he became more involved with the Gretsch Company. Webster’s long association with Gretsch guitars would span four decades.

The 1950s: A Golden Decade for Jimmie Webster and Gretsch Guitars.

In 1951 Gretsch informed the music industry (and market leader Gibson) it was serious about manufacturing a professional line of electric guitars. Webster led a successful, three-day promotional show for music dealers and professional musicians at New York’s Park Sheraton Hotel. Webster demonstrated the new Gretsch single cutaway Electromatic and Electro II hollow body electric guitars. Based on industry trade journals, the event was well attended and very successful in getting Gretsch the awareness and exposure the company needed.

Throughout the decade, Webster proved to be Gretsch’s main “idea man” in his quest to distinguish Gretsch guitars from the competition. Webster and Gretsch led an industry “color revolution” and took guitars beyond their conservative natural or sunburst finishes. It was Webster’s idea to cover the top of the solid body Silver Jet guitar with a flashy, sparkle drum finish from Gretsch’s drum department. He also took marketing cues from the auto industry by introducing guitars finished in Cadillac Green, Jaguar Tan, and Copper Mist and conducting traveling “Guitarama” shows and demonstrations around the country.

1954 was truly a banner year for Gretsch and Jimmie Webster. At the July Summer NAMM Show Webster unveiled the ultimate “dream guitar”, the opulent White Falcon. Designed more as a concept “guitar of the future” than an actual production guitar, Webster’s stunning white and gold beauty caused such a stir with sales reps that Gretsch had no choice but to offer it in their 1955 lineup. It was-and remains today-the “Cadillac of Guitars”.

In an effort to match Gibson’s recent endorsement of Les Paul, Webster set his sights in 1954 on landing Gretsch’s first signature guitar with one of the industry’s most talented guitarists, Chet Atkins. Although he resisted at first (Atkins was happy with his self-modified D’Angelico), Atkins finally agreed once Webster told him he could design his own signature guitar. The result was the legendary Chet Atkins Hollow Body Model 6120. Launched in 1955, this milestone electric guitar with its distinctive orange finish, fire-branded “G”, and western-themed appointments put Gretsch on the map and forever changed the company’s fortunes and popularity.

Ever the inventor and in search of the next innovation, Webster patented and introduced a line of Project-O-Sonic stereo guitars in 1958. With split Filter’Tron pickups and dual amplifiers, Webster proclaimed it to be the biggest revolution in guitar engineering since electrification.

Jimmie's Album, Wester's Unabridged, Was Produced by Chet Atkins.

The stereo guitar sounded impressive when played by a talented guitarist and Webster proved that with his landmark Webster’s Unabridged LP. Not only did it showcase his Project-O-Sonic stereo guitar, but it also captured his revolutionary two-handed tapping technique. Webster is known as the “Father of the Touch System” and transferred his piano playing abilities to the guitar by developing a two-handed tapping technique. Webster played guitar with both hands producing bass lines, chords, and melodies simultaneously. Webster even wrote an illustrated instruction book entitled Touch System for Electric and Amplified Spanish Guitar that was published in 1952. Those fortunate to have seen and heard demonstrations of Webster’s unique Touch System were left amazed and impressed.

Space Control Bridges, String Mutes, and Tone Twisters

As Gretsch’s main guitar sales and marketing man, Webster had an endless imagination for new gadgets, inventions, and innovations. Many of Webster’s ideas were granted patents. During the 1950s and 1960s Webster was responsible for such memorable Gretsch features as the Space Control Bridge, String Mutes, Padded Backs, the Standby Switch, Project-O-Sonic stereo guitar, the Tone Twister, the Floating Sound Unit, and one of his most bizarre: the T Zone Tempered Treble slanted fret experiment.

Throughout the 1960s, Webster was the primary force behind many of Gretsch’s product changes and new model introductions. In 1961 and 1962, Gretsch guitars drastically changed into thinner, twin-cutaway models with sealed bodies and stencil-painted fake f-holes. Webster even created a new name for their new line of guitars: Electrotone. He also was responsible for some of the more unusual products to be introduced including the unconventional-looking Astro Jet and the seven-string George Van Eps signature model guitar.

After Gretsch was sold to Baldwin in 1967, Webster continued working and even conducted some of his famous Gretsch Guitarama shows across the country. Over time though, Webster worked less and less and eventually stopped working altogether for the company he had helped establish and promote. Although Webster died in 1978 at the age of 69, many of the guitars he designed and launched-the White Falcon, Silver Jet, Chet Atkins 6120, and many more-are still being admired and produced over fifty years later. This is a true testament to the genius, vision, and imagination of one of the guitar’s more colorful ambassadors: Jimmie Webster.

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Gretsch’s New Anniversary, Professional, and Center Block Guitars

Saturday, January 19th, 2013

Gretsch Guitars Press Release:

In celebration of Gretsch’s 130th anniversary, the iconic guitar company is releasing two limited anniversary models, a new addition to the Professional Collection, as well as the new Center Block series.

Custom Shop Anniversary Models

Custom Shop 130th Anniversary Hollow Body

To commemorate Gretsch’s 130th anniversary, the Gretsch Custom Shop introduces the beautiful new U.S. Custom Shop 130th Anniversary Hollow Body guitar. Its 2 1/2″-deep single-cutaway three-ply maple body has a 15 1/2″ lower bout, arched top and back, and trestle bracing. The guitar is a striking beauty with its two-tone gloss nitrocellulose lacquer finish in Metallic Gold on the top and Black on the back and sides, with multiple silver-sparkle bindings. The three-piece maple neck has a 12″-radius ebony fingerboard with 22 medium vintage frets, mother-of-pearl Neo-Classic™ “thumbnail” inlays and polished aluminum nut; and a mother-of-pearl Gretsch 130th Anniversary headstock logo. Other premium features include dual TV Jones® Filter’Tron™ Classic pickups, a black pickguard with 130th Anniversary logo, “G” Arrow control knobs and chrome hardware, an Adjusto-Matic™ bridge with pinned ebony base and Bigsby® B6C tailpiece, and Gotoh® open-back tuners. The guitar comes in a deluxe black faux-alligator skin TKL hard-shell case with a Gretsch 130th Anniversary leather strap, embroidered  utility bag and certificate of authenticity signed by Gretsch Custom Shop Senior Master Builder Stephen Stern.

G6118T-LTV 130th Anniversary Jr.

Gretsch is proud to introduce a beautiful new Professional Collection guitar—the G6118T-LTV 130th Anniversary Jr. model—as part of its anniversary celebration. Its 2 1/4″-deep single-cutaway three-ply maple body has a 14″ lower bout, arched top and back, and spruce “ML” bracing. Especially striking is the nitrocellulose lacquer finish, which is Black on the top and Metallic Gold on the back and sides, with single-ply binding. Other premium features include a three-piece maple neck; 12″-radius ebony fingerboard with 22 medium jumbo frets, pearloid Neo-Classic “thumbnail” inlays and bone nut; Anniversary model plaque and pearloid Gretsch logo on headstock; and dual TV Jones® Power’Tron™ pickups. The guitar also has a metallic gold pickguard, “G” Arrow” control knobs and chrome hardware, an Adjusto-Matic™ bridge with pinned ebony base and Bigsby® B3CB tailpiece, and Sperzel® locking tuners. Available in right- and left-handed models, and deluxe hard-shell case included.

Professional Collection

G6128T-DCM Duo Jet

The Gretsch Professional Collection now also includes the striking new G6128T-DCM Duo Jet™, which features a double-cutaway chambered mahogany body finished in black and a three-ply arched maple top finished in Dark Cherry Metallic with single-ply binding. The one-piece mahogany neck has a single-ply bound headstock with pearloid Gretsch logo, 12″-radius ebony fingerboard with 22 medium jumbo frets and pearloid Neo-Classic “thumbnail” inlays, a bone nut and a zero fret. Other features include dual High Sensitive Filter’Tron pickups, “G” Arrow control knobs and chrome hardware, Adjusto-Matic bridge with pinned ebony base and Bigsby B3C tailpiece, Grover® Sta-Tite™ tuners and Schaller® strap locks. Deluxe hard-shell case included.

Center Block Series

Gretsch is extremely proud to introduce the Center Block series, which feature a long spruce center block. The center block runs the entire length of the body and imparts several sonic advantages. First, it minimizes body-resonant feedback and creates a more “high gain-friendly” performance. Second, it’s made of spruce, which produces a spirited, lively tone. Third, the center block itself is chambered at the lower bout to minimize weight. Fourth, the pinned wood bridge base extends over the sides of the center block about 5/8″ on either side, transferring string-vibration energy to the two f-hole-vented body chambers to produce a full-bodied tone.

G6137TCB Panther Center-Block

The brand-new Professional Collection Center Block model, the G6137TCB Panther Center-Block, features a beautiful 1 3⁄4″-deep double-cutaway three-ply maple body with a 16″ lower bout, arched top and back and elegant f holes. Other premium features include a three-piece maple neck, 12″-radius bound rosewood fingerboard with 22 medium jumbo frets and pearloid Neo-Classic “thumbnail” inlays, single-ply bound headstock with pearloid Gretsch logo, and dual High Sensitive Filter’Tron pickups. The guitar also has a top- mounted output jack, “G” arrow control knobs and chrome hardware, an Adjusto-Matic bridge with pinned rosewood base and Bigsby B6C tailpiece, Grover Sta-Tite tuners and Schaller strap locks. Available in Black and White. Deluxe hard-shell case included.

G6139CB Falcon Center-Block Single Cutaway

The Gretsch Professional Collection introduces an innovative new version of the venerable Falcon design with the arrival of the G6139CB Falcon Center-Block Single Cutaway guitar. It features a beautiful 1 3⁄4″- deep single-cutaway three-ply maple body with a 16″- lower bout, arched top and back, multi-ply sparkle appointments and oversized f holes. Other premium features include a three-piece maple neck; 12″-radius ebony fingerboard with 22 medium jumbo frets, pearloid Neo-Classic “thumbnail” inlays and multi-ply sparkle appointments; Gretsch “winged/vertical” sparkle logo; and dual High Sensitive Filter’Tron pickups. The guitar also has jeweled-arrow knobs and gold hardware, an Adjusto-Matic bridge with pinned ebony base and Cadillac® “G” tailpiece, Grover Imperial™ tuners and Schaller strap locks. Available in White with Gold Sparkle appointments and Black with Silver Sparkle appointments. Deluxe hard-shell case included.

G6139T-CBDC Falcon Center-Block Double Cutaway

The Gretsch Professional Collection introduces another new Falcon, the G6139T-CBDC Falcon Center-Block Double Cutaway guitar. It features a beautiful 1 3⁄4″-deep double-cutaway three-ply maple body with a 16″ lower bout, arched top and back, multi-ply sparkle appointments and oversized f holes. Other premium features include a three-piece maple neck; 12″-radius ebony fingerboard with 22 medium jumbo frets, pearloid Neo-Classic “thumbnail” inlays and multi-ply sparkle appointments; Gretsch “winged/vertical” sparkle logo; and dual High Sensitive Filter’Tron pickups. The guitar also has jeweled-arrow knobs and gold hardware, an Adjusto- Matic bridge with pinned ebony base and Bigsby B6G tailpiece, Grover Imperial tuners and Schaller strap locks. Available in White with Gold Sparkle appointments and Black with Silver Sparkle appointments. Deluxe hard-shell case included.

For more information on these and other Gretsch guitars and accessories, visit the Gretsch Guitars website.

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